GLOSSIER
CLIENT: GLOSSIER
TITLE: Beauty — For the People, By the People!
SYNOPSIS:
On a mission to give voice through beauty, Glossier has been redefining the beauty industry – one consumer insight at a time- to create a line of intuitive, enjoyable products. Because makeup, after-all, is not necessarily about LOOKING beautiful but more about FEELING beautiful. It is about self-empowerment and celebrating what makes you, you.
This campaign is a celebration of beauty (in all of it’s infinite forms)and the Glossier products created for the people who love and use them! The mission? Achieve global takeover for Glossier with engaging content crafted to spark conversations, inspire shares, and create a far-reaching impact.
SOCIAL MEDIA POSTS
A small but mighty paint tube of gel cream magic that blends out seamless, watercolor effect - mix them, dab them on your fingers, a brush, the sky’s the limit!
Today is your last chance to take 20% off on all Glossier Cloud Paints only on glossier.com!
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#Glossier #GlossierYou #Glossy #YouLookGood #CloudPaints
Not all heroes wear capes. Glossier Beauty Bag is spill-proof and splash-proof bag for all your makeup and skincare favorites!
Not to mention it’s tall enough to fit all your Glossier must-haves and more.
tap link in bio to shop yours!
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#Glossier #BeautyBag #Hero
Generation G: It’s giving cherry stained lips!
Glides on for that just-blotted look giving you that matte finish with soft edges -every time, guaranteed!
Find your perfect shade at glossier.com
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#Glossier #GenerationG #CherryLips
Glossier gives you the confidence to let your true beauty shine through, always.
Get your gloss on with our 24 hour sale - 20% off all skincare essentials!
Link in bio to shop!
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#Glossier #Gloss #IntotheGloss
Perfecting Skin Tint’s breathable formula leaves the skin with a smooth, dewy finish.
It’s the only foundation that guarantees to even out the skin’s appearance without hiding freckles, cake your pores, or cover your features!
Try it out for yourself!
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#Glossier #PerfectingSkinTint
Melt into Sparkling top notes of peppercorns, white florals, & a warm, slightly-sweet center with Glossier’s eau de parfum - Glossier You.
Tap link in bio to shop!
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#Glossier #GlossierYou #EauDeParfum