COTTON
CLIENT: COTTON
TITLE: Cotton — Doing Good while Looking Good.
SYNOPSIS:
From clothes to bedding to home goods—cotton is a natural, sustainable fiber that has far-reaching benefits for all aspects of life. Whenever someone makes the conscious choice of purchasing a product made of at least 90% cotton, it benefits both the individual as well as the environment!
Even if it’s as simple as the act of checking the label(s) of shopping items, we have the power to make the world a better place. Championing the cumulative power of small, intentional choices — this campaign brings to light the versatility, quality, and environmentally friendly characteristics of cotton.
To inspire the use of and desire for all things cotton, this strategy was created to bring awareness and ensure consumers are always in the know with social media updates, emails of new deals and sales, and AD posters.
SOCIAL MEDIA POSTS
The feel-good fabric that never goes out of trend. Make cotton your style statement.
Show us your favorite Cotton fit with the tag #CottonStyle
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#Cotton #DiscoverCotton
Natural Fibers — boy, do we love them! Why? Because they do so much good to the environment and our planet!
To find out more — Click the link in our bio!
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#WorldSleepDay #Cotton #Sustainability #GoGreen #Denim #DenimDreams #GoBlueJeansProgram #ChecktheLabel #FabricOfOurLives #DenimRecycling #SaveThePlanet
#SweaterWeather is officially here!
Name a more comfy feeling than being wrapped in a cotton sweater— we’ll wait.
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#Cotton #DiscoverCotton
This #WorldOceansDay let’s REALLY celebrate. Everyone can do their part to reduce the plastic waste found in our oceans. How? By checking the label of your purchases to make sure they are made of cotton.
It’s no secret that our clothing sheds microfibers that pollute the environment.
Cotton microfibers can break down in all tested water environments as quickly as an oak leaf, while other microfibers, like polyester, will remain intact for long periods of time.
Curious to learn more about the (+) impacts of choosing cotton does to the environment?
Click the link in our bio to learn more!
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#Cotton #WorldOceansDay #ChecktheLabel #FabricOfOurLives #DenimRecycling
Cotton: fashion that feels good & looks even better.
Discover new cotton finds — Tap link in bio!
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#Cotton #FabricOfOurLives
All natural and always in style, cotton is the fabric of your favorite trends.
How will YOU style your cotton fit today?
Share it with us! Use the tag #CottonFit and we will feature them on our story!
#ShopCotton #DiscoverCotton #FabricOfOurLives
INSTAGRAM STORY
EMAIL / SALE
We never do this…
UP TO 50% OFF EVERYTHING SALE!
Visit the Cotton Shop to save big on everything cotton! From home decor to fashion staples - you won’t want to miss out on the biggest sale of the year.
Visit discovercotton.com.
Level up your 2024 closet with these cotton must-haves.
New Year, Same Cotton.
Curate the closet of your dreams with items from the Cotton Collection. Want to know how?
Browse the collection at discovercotton.com.
