CROSSFIT ROCKLAND
CLIENT: CROSSFIT ROCKLAND
SYNOPSIS:
Client’s passion in life is his gym - CrossFit Rockland - and to provide a safe, judgment-free space for our members to build fitness through fortitude and resiliency by overcoming obstacles, both in the gym and in life, resulting in increased confidence, health, and overall wellness.
The client wanted designs to reach people outside of the CrossFit world to know CrossFit Rockland and to empower individuals to take control of their health and wellness journey. So whatever the circumstances someone is in, they can overcome.
I created designs (logo and merchandise) that are clean, modern, and fresh but remain true to the Rockland identity and values.
*All work created & copyrighted by me.